I have the 843 and the 845 Loomis crankbait rods. I didn't have them custom built, but all I can say is they are great rods. As you would expect from Loomis. Actually the 843 is a 7' rod as is the 845. The 845 is for baits up to 1 oz. the 843 is for baits up to 5/8. I threw on the new chronarch (5.1:1) on the 845 and have a curado super free on the 843. Both have soft tips and seem to work pretty well for most of the crankbaits I throw. TW has them, give them a try, you won't be disappointed. :-)

http://www.tacklewarehouse.com/descpageRDCGLOOMIS-GLCBCR.html

As an added bonus they throw in a couple of Lucky Craft crankbaits, can't beat that !