Pretty sure LC was the first Chart. Shad color on the mark, or at least the version with the color line down the side. They were also the first to really come up with a transulucent shad imitation on the US market. Now everybody makes a "Ghost Minnow". Thats just the market. I haven't used the Sexy Shad yet though. If you ask me, how much of a difference can it make? I know colors can make a difference but on certain baits, it just doesn't really seem to matter to me. There's three or four styles of baits I really use a chart shad color on; lipless, topwater, rip baits, and cranks. All of which I moving at a fairly decent clip the majority of the time, with the occasional time when I deadstick a rip bait or work a topwater real slow. But in those situations I'm usualy not throwing a chart shad color anyways. Just IMO. I don't think the fish really care about the difference between chart. shad and "sexy chart. shad" when I rip that LV500 through the grass or bump that cranks off the dock and they eat it. Just my 2 cents...